INTRODUCTION
U-biotic was a start-up business when they approached Crisp Digital. The company believes that everyone should be given access to the knowledge to ensure that any aesthetic procedures they choose improves their wellbeing and confidence, as well as enhancing their natural beauty.
BRAND, WEBSITE & APP DESIGN
The founder of U-biotic was looking to create a brand for her new business, as well as a mobile app and website to market the app. Crisp Digital undertook brand workshops to fully understand the business proposition and brand values, as well as the planned ‘take to market’ strategy. Crisp Digital created the U-Biotic brand from the ground-up, including visuals, tone of voice and brand guidelines. The brand guidelines were used by our designers to design the U-Biotic app, a vital element of the business. Crisp worked collaboratively with the team at U-biotic on the app design, ensuring that each screen follows the latest UI/UX principles for mobile apps.
OUTCOMES
Crisp Digital and U-biotic continue to work together on new website pages. Once the mobile app design was signed off, we worked with the U-biotic team again to design and develop a bespoke website to drive leads and collect new possible user data.